Privacy Policy

01. Introduction

Upper Echelon Visuals (“UEV,” “we,” “us,” or “our”) respects your privacy.

This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, request information, book services, communicate with us, use our client or booking systems, or otherwise interact with Upper Echelon Visuals.

By using our website or services, you acknowledge the practices described in this Privacy Policy.

02. Information We Collect

We may collect information that you provide directly to us, information generated through your use of our website or services, and limited information provided by third-party platforms that support our operations.

The types of information we may collect include:

• name
• email address
• phone number
• company, brokerage, team, or organization information
• billing and invoicing information
• property addresses and property details
• appointment and scheduling information
• service selections and order history
• messages, support requests, revision requests, and other communications
• files, logos, photographs, videos, scripts, or other materials you provide
• account or client-portal information
• website usage and technical information

We only collect information reasonably related to providing, improving, operating, or communicating about our services.

03. Booking and Property Information

When you request or book services, we may collect information necessary to schedule and perform the work.

This may include your contact information, property address, square footage, access instructions, lockbox information, requested services, appointment preferences, property status, listing information, and other project details.

Property information may be associated with media, invoices, appointments, service history, or client records in our systems.

Please avoid providing sensitive information that is not necessary for us to perform the requested services.

Address Search and Google Maps

When you begin typing a property address into certain address fields on our website, booking system, or client portal, the address information you enter may be sent to Google Maps services in order to provide address suggestions, autocomplete results, and related location functionality.

Google may process this information in accordance with its own Privacy Policy and applicable Google Maps terms.

Google Privacy Policy
Google Maps/Google Earth Additional Terms of Service

04. Account and Client Portal Information

If you create or use an account, booking portal, client portal, or related UEV service, we may collect information necessary to maintain that account and provide its features.

This may include login information, account preferences, listings, projects, media deliveries, tasks, invoices, communications, and other activity associated with your account.

You are responsible for maintaining the confidentiality of your account credentials.

05. Website Usage Information

When you visit our website or use our digital services, certain technical information may be collected automatically.

This may include:

• IP address
• browser type
• device type
• operating system
• pages viewed
• referring pages or websites
• approximate location derived from technical information
• dates and times of visits
• interactions with website features

This information may be used to operate the website, troubleshoot problems, understand how visitors use the site, improve our services, and maintain security.

06. Cookies and Analytics

Our website and service providers may use cookies, pixels, analytics technologies, local storage, or similar tools to operate website functionality and understand website usage.

These technologies may help us remember preferences, measure website performance, understand traffic patterns, improve user experience, and evaluate the effectiveness of our marketing.

Your browser may allow you to block or delete cookies. Disabling certain cookies may affect the functionality of some website features.

Where required by applicable law, we will provide appropriate choices regarding non-essential cookies or similar tracking technologies.

07. How We Use Information

We may use information we collect to:

• provide photography, video, drone, floor-plan, 3D-tour, editing, and other media services
• create and manage bookings
• coordinate appointments and property access
• deliver media and project files
• manage client accounts and portals
• prepare quotes, proposals, invoices, and payments
• respond to questions and support requests
• process revision or reshoot requests
• send appointment, delivery, and service-related communications
• operate and improve our website and systems
• maintain records of orders and client relationships
• prevent fraud, abuse, or unauthorized access
• comply with legal, tax, accounting, or regulatory obligations
• improve our products, services, workflows, and customer experience

We may also use completed project information and media as permitted by our Terms of Service, including for portfolio and promotional purposes.

08. Service Providers

We use third-party service providers to help operate our business and deliver services.

These providers may support functions such as:

• website hosting
• booking and scheduling
• client portals
• mapping, geocoding, and address-autocomplete services
• cloud storage
• media delivery
• email
• SMS communications
• payment processing
• invoicing
• analytics
• 3D tours
• property websites
• file transfer
• customer support

These providers may process information only as reasonably necessary to perform services on our behalf or as otherwise permitted by their own terms and privacy policies.

We do not sell personal information to third parties for their own unrelated marketing purposes.

09. Payment Information

Payments may be processed through third-party payment processors or invoicing platforms.

Payment processors may collect information such as payment card details, billing information, and transaction information according to their own privacy practices.

UEV may receive transaction records, payment status, billing details, and other information necessary to manage invoices and client accounts.

10. SMS and Mobile Information

If you provide your mobile number and affirmatively opt in to text messaging, we may use your phone number to send service-related SMS communications.

These messages may include appointment confirmations, reminders, scheduling updates, estimated arrival times, access questions, service completion notices, media delivery updates, and other operational communications.

Message frequency varies based on your bookings and interactions. Message and data rates may apply.

You may opt out by replying STOP. For assistance, reply HELP or contact us directly.

We do not sell SMS opt-in information or use SMS consent for unrelated third-party marketing.

Vendors that help provide messaging services may process mobile information solely as necessary to deliver communications on our behalf.

11. Email and Other Communications

We may use your contact information to communicate with you regarding inquiries, bookings, projects, invoices, deliveries, support requests, and other aspects of our business relationship.

We may also send occasional business or marketing communications where permitted by law.

You may unsubscribe from marketing emails using the unsubscribe mechanism provided in those messages. Transactional or service-related communications may still be sent when necessary to provide services you requested.

12. Property Media and Project Files

Photographs, videos, floor plans, 3D tours, property information, project files, and related materials may be stored in UEV systems or third-party storage and delivery platforms.

We may retain project files for operational, historical, customer-service, portfolio, or business purposes.

UEV does not guarantee indefinite storage of delivered media unless a specific hosting or archival service has been purchased.

Clients should download and maintain copies of media they wish to preserve.

13. Third-Party Platforms

Our services may interact with third-party platforms such as Matterport, Zillow, MLS systems, cloud-storage providers, payment services, video platforms, social networks, property websites, or other external services.

When you use or interact with those platforms, their own terms and privacy policies may apply.

UEV is not responsible for the privacy practices of third-party websites or services that we do not control.

14. Data Retention

We retain information for as long as reasonably necessary for the purposes described in this Privacy Policy.

Retention periods may vary based on the type of information and may take into account:

• ongoing client relationships
• project and service history
• media storage needs
• accounting and tax requirements
• legal obligations
• dispute resolution
• fraud prevention
• operational and archival needs

Information may be deleted, anonymized, or retained for a longer period when reasonably necessary or required by law.

15. Data Security

We use reasonable administrative, technical, and organizational safeguards intended to protect information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no website, storage system, transmission method, or internet-based service can be guaranteed to be completely secure.

You are responsible for protecting passwords and other account credentials associated with UEV services.

16. Your Choices and Privacy Rights

You may contact us to request access to, correction of, or deletion of certain personal information we maintain about you.

Depending on where you live and applicable law, you may have additional privacy rights regarding your personal information.

We may need to verify your identity before processing certain requests.

Some information may need to be retained when required for legal, tax, accounting, security, contractual, or legitimate business purposes.

To submit a privacy request, contact us using the information provided at the end of this Policy.

17. Children’s Privacy

UEV's services are intended for businesses, property owners, real estate professionals, and other adult customers.

Our website and services are not directed to children under 13, and we do not knowingly collect personal information from children under 13 through our website.

If you believe a child has provided personal information to us without appropriate authorization, please contact us so we can review the situation.

18. Business Transfers

If UEV is involved in a merger, acquisition, sale, financing, restructuring, transfer of assets, or similar business transaction, information may be transferred as part of that transaction where permitted by law.

Any successor may continue to use information in accordance with this Privacy Policy unless otherwise required by law.

19. Legal Requirements and Protection

We may disclose information when reasonably necessary to:

• comply with applicable law, regulation, court order, subpoena, or legal process
• respond to lawful government requests
• protect the rights, property, safety, or security of UEV, our clients, our personnel, or others
• investigate fraud, abuse, security incidents, or violations of our agreements
• establish, exercise, or defend legal claims

20. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

When we update it, we will revise the “Last Updated” date at the top of the page.

Material changes may be communicated through the website or another appropriate method when required.

Your continued use of our services after an updated Privacy Policy becomes effective is subject to the updated policy and applicable law.

21. Contact Information

Questions, concerns, or privacy requests may be directed to:

Upper Echelon Visuals

563 Averasboro Dr

Clayton, NC 27520

Brandon@UpperEchelonVisuals.com